After first collaborating in 2019, LJUBAV and Carhartt WIP took things a step further with their first joint capsule collection in 2023. In addition to the collection, the two brands came together for an exclusive live event hosted at the Carhartt WIP Store in Stuttgart, Germany. With more than a thousand guests in attendance, the event turned out to be just as much of an all-round success as the campaign in total.

Testimonial:

Schmyt, German Singer.